Black Friday is here, and if you’re in the market for a new mattress or bedding, now’s the time to shop. The WIRED Reviews team has rigorously tested dozens of options and compiled a list of genuinely good deals, cutting through the noise of inflated discounts. These aren’t just marketing gimmicks; these are products we’ve personally vetted for quality, comfort, and value.
Why This Matters: The Mattress Market & Black Friday
The mattress industry thrives on seasonal sales, making Black Friday a critical shopping opportunity. Prices are often artificially inflated before discounts, so knowing a real deal from a fake one is crucial. This guide focuses on verified savings based on year-round price tracking, ensuring you don’t overpay for a hyped-up product.
Top Mattress Deals (as of November 28, 2025)
Here are some of the best deals available now, with coupon codes where applicable:
- Bear Elite Hybrid: $1,456 (40% off) with code
WIRED40. Ideal for back pain relief. - Helix Midnight Luxe: $1,751 (27% off) with code
WIRED27. Our overall top pick for seven years running. - Birch Luxe Natural: $1,916 (27% off) with code
WIRED27. A premium, organic option. - Avocado Green: $1,679 (20% off). A durable, all-natural choice.
Mattress Highlights
Bear Elite Hybrid: The WIRED team consistently rates this as the best mattress for back pain. Its firmness options (Soft, Medium, Firm) cater to different spinal alignment needs. A Celliant cover (additional cost) is designed to aid muscle recovery.
Helix Midnight Luxe: A versatile mattress designed for side sleepers but adaptable to various positions. Helix’s Black Friday sale, combined with the exclusive WIRED27 code, delivers significant savings.
Birch Luxe Natural: For consumers prioritizing organic materials, this mattress offers a blend of organic cotton, wool, and latex for breathable comfort and support. The WIRED27 code further enhances the deal.
Other Notable Mattress Brands
- Saatva: Offers luxury and natural materials, with a $400 discount on purchases over $1,000.
- Nolah Evolution Hybrid: Specifically designed for side sleepers, with an additional $50 off using code
WIRED50. - Silk & Snow Organic Hybrid: Canadian-made with certified organic materials and up to $300 off.
- Avocado Green: A firm, all-natural option with 20% off no code needed.
- Wolf 13-Inch Memory Foam Hybrid: Great temperature control, 15% off.
- Sleep Number p6: Adjustable firmness with sleep tracking; free shipping and bundle discounts.
- Tiami Luxury Hybrid: Firmer feel with pressure relief; 40% off no code needed.
- Essentia Tatami: Vegan organic mattress with 25% off plus free pillows.
- Naturepedic EOS Classic: Customizable firmness, organic materials, 20% off with accessories bundle.
- Leesa Sapira Chill Hybrid: Cooling and lumbar support, 30% off select models.
- Plank Firm: Extremely firm with dual-sided support, 30% off with code
BFRIDAY30.
Bedding Deals to Complete Your Upgrade
A mattress is just the start. Black Friday is also prime time for bedding discounts:
- My Green Mattress Organic Latex Topper: 15% off for added comfort.
- Helix GlacioTex Memory Foam Topper: 27% off with code
WIRED27, ideal for dorms or improving existing mattresses. - Cozy Earth Bamboo Sheets: 45% off; a luxurious, cooling upgrade.
- Brooklinen Down Comforter: 25% off; hotel-quality comfort.
- Coop Adjustable Pillow: 25% off; customizable support for neck and shoulders.
The Bottom Line
Black Friday mattress and bedding deals are live now, but act fast. The best discounts tend to sell out quickly. These recommendations are based on extensive testing and verified savings, ensuring you get a quality product at a genuine price. Shop smart, use the provided codes, and upgrade your sleep setup today.
